The secret to brand photos you’ll actually use 🤫

Hi, Reader!

Brand shoot regret is real. Have you ever…

A) Not loved the photos (maybe you didn’t have a great hair day, your posing looked stiff, or your outfits weren’t on-brand)
B) Forgot to use your new photos, or didn't know how to use them
C) Realized after the fact that you didn’t get the shots you
really needed

The secret to getting brand photos you love (and actually use) is simple: make a plan!

Sure, you might get lucky winging it, but a lot has to magically fall into place. A solid brand shoot plan includes:

✔ The right team (photographer, stylist, hair + makeup, etc.)

✔ A strategy aligned with your marketing goals

✔ A custom shot list

✔ Thoughtfully chosen locations, outfits, and props

✔ A cohesive color scheme

✔ Posing prep (so you feel confident on camera)

✔ All the little details, like music, snacks, and just-in-case essentials

When all these pieces come together, your brand photos feel intentional, professional, and actually useful in your business.

So before your next brand shoot (or even a DIY content session), make a plan. It makes all the difference!

P.S. Want a foolproof plan for your shoot? Brand Shoot Essentials walks you through my simple, 5-step planning process so you get photos you actually love (and use!). Grab it now + get my 25 Brand Photo Formulas bonus before it’s gone!

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Abby Murphy | Photo Organization + Brand Photography

📸 I help everyday memory-keepers organize, protect, and enjoy their photos using simple systems, practical tools, and realistic habits.